Personalized direct mail coupled with email creates a one-two marketing punch. Use a combination of digital + print marketing to impact your ROI.
As you probably know by now, AGS is an RR Donnelley company, which is a Fortune 300 company. RR Donnelley’s footprint spans not just North America, but Latin America, Asia and Europe. This means we are part of one of the largest commercial mail shippers in the U.S., and we have the capabilities to deliver […]
The United States Postal Service (USPS) does an amazing thing for $0.44 per letter – which is you can drop a letter in the mail anywhere in the US and it will reach it’s destination in 1-3 days – first class mail. So whether you are mailing it to Florida from Alaska it will get […]
Excuse my lame attempt at humor, but in the direct marketing industry sometimes you hear the oddest questions. That said, there are a number of effective self-mailer formats available to use for direct mail campaigns. Typically a self-mailer is a piece of paper that has been folded down so it can mail without an envelope […]
This holiday season I’ve noticed a distinct trend in direct marketing – mail and lots of it! Catalogs, post cards, mailers, and traditional donation solicitations arriving in droves. Yes, now is the time for catalogers to get those extra sales. Retailers push customers to stores with good offers. And charities to get donations before year […]
Direct quote from my son: “It was a split of the moment decision, mom!” as we discussed his recent and somewhat questionable decision to ignore a text message from me. Of course this line is his take on “spur of the moment.” And when he uses it, he says it so seriously that it cracks me […]