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A Few Secrets About Association Member Retention and Acquisition

For associations, your main goals are to: 1. Retain members, and 2. Gain new members. If you are struggling with that, here are some ideas to help you get on the right track. Don’t think of the renewal process as something that happens a month or two before memberships run out. If that is your […]

How MCOs Can Save Money While Easily Meeting Compliance Deadlines

As a commercial printer, we understand that today’s jobs and customer requirements are very different than they were just five years ago. That is why we have chosen to invest in technology to reap the benefits of automation, in turn saving our customers money and dramatically cutting down lead times. Looking inward, InfoTrend’s Software Outlook […]

3 Tips for Healthcare Member Communications

Tis the season for healthcare open enrollment, which means strategic member communication plans are a must. Here are three tips from AGS to get you on the right track. 1) Get personal If you aren’t already doing so, now is the time to personally engage with your members. Just like the average consumer, members want […]

Five Tips for Retailers Gearing up for the Holidays

The iconic retailer, Sears, filed for Chapter 11 bankruptcy and, as a result, plans to close 142 unprofitable stores – just as we’re on the verge of the busiest shopping time of the year. It is even more proof of why it’s so critical to continually innovate when it comes to retail strategy. It’s difficult […]

Grocery Industry Heats up with Patents

Walmart, the leading online and offline grocer of 2017, appears to be upping its technology game. Their recent patent applications and investments speak for themselves. In June, I wrote about how Amazon was stealing the show with their omnichannel operations.  Fast forward just a few months and it is clear that Walmart won’t be caught […]

Why One-To-Many Communications Will No Longer Cut It

Wrong person. Wrong communication. How many times have you received an email from your favorite retailer promoting a category in which you never shopped or a promotion for services that have nothing to do with your lifestyle? Heightened customer expectations are in line with what is technologically possible, but catching up and utilizing that technology […]

E-commerce sales soar and so do the use of digital AND print coupons

According to various reports, it’s shaping up to be a strong retail holiday season, especially for eCommerce. We are keeping those shipping companies extremely busy. Looking back at last year, holiday sales made up approximately 10.6% of all retail sales for all of 2016. It’s a fact that ecommerce holiday sales have been rising year over year, […]