Personalized direct mail coupled with email creates a one-two marketing punch. Use a combination of digital + print marketing to impact your ROI.
It’s actually possible to keep association costs low with some strategic marketing
It’s critical to focus on a retention marketing strategy for your association members as soon as they join your organization.
Secure workflows can help managed care organizations meet compliance requirements on time while also saving on costs.
Healthcare member communications need to focus on personalization and engaging members through various channels.
A digital plus print retail marketing strategy will provide you with the most value this holiday season.
Walmart, the leading online and offline grocer of 2017, appears to be upping its technology game. Their recent patent applications and investments speak for themselves. In June, I wrote about how Amazon was stealing the show with their omnichannel operations. Fast forward just a few months and it is clear that Walmart won’t be caught […]
A 1:1 personalization is a critical part of a good digital marketing strategy – a must for creating engaging customer experiences.
Print is alive and well — and more importantly, in demand.
There are many good reasons why brands should have a loyalty program. Done right, it can help a company identify its high-value customers, providing opportunities to communicate with them at the beginning of their buying journey, which is more important than ever according to a recent study. The most successful programs include a point system […]